Ducati would consider a merger with Harley-Davidson? Really? - Ducati Monster Forums: Ducati Monster Motorcycle Forum
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post #1 of 285 (permalink) Old 06-12-2007, 09:19 AM Thread Starter
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Ducati would consider a merger with Harley-Davidson? Really?

Found this in the FT. It's for real.

http://www.ft.com/cms/s/209fe0b8-18a...b5df10621.html



Quote from the article:

Ducati Motor Holding, the listed Italian motorcycle manufacturer, would consider a merger with US-based Harley-Davidson “anytime”, said Enrico D’Onofrio, CFO.

A merger with Harley-Davidson would be “totally complementary”, he said, responding to speculation in the market that the two firms had been in talks.

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post #2 of 285 (permalink) Old 06-12-2007, 09:28 AM
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Re: Ducati would consider a merger with Harley-Davidson? Really?

From an economic point of view it makes total sense.



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post #3 of 285 (permalink) Old 06-12-2007, 09:32 AM
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Re: Ducati would consider a merger with Harley-Davidson? Really?

It does make sense, Harley is loaded, Ducati is small time... BUT this will only make our bikes EVEN MORE trendy then they already are. Think of all the ducati t-shirts and headbands to be sold. I bet this pisses off Harley owners more than it would piss off Duc owners
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post #4 of 285 (permalink) Old 06-12-2007, 09:34 AM
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Re: Ducati would consider a merger with Harley-Davidson? Really?

there's gotta be some form of rednecks in Italy no?

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post #5 of 285 (permalink) Old 06-12-2007, 09:35 AM
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Re: Ducati would consider a merger with Harley-Davidson? Really?

I heard that same thing maybe 4 years ago too

maybe they will lop a cylinder off a motor and introduce the Monster Blast!
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post #6 of 285 (permalink) Old 06-12-2007, 09:38 AM
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Re: Ducati would consider a merger with Harley-Davidson? Really?

Quote:
Originally Posted by Vindingo
It does make sense, Harley is loaded, Ducati is small time... BUT this will only make our bikes EVEN MORE trendy then they already are. Think of all the ducati t-shirts and headbands to be sold. I bet this pisses off Harley owners more than it would piss off Duc owners
Just think of all the snow boards, bicycles, watches, and luggage that Ducati would start selling if merged with H-D.

Oh wait, Ducati is already a trendy yuppie brand, just not quite as bad as the motor co. yet.

I think the dentists and bankers are still a little intimidated by the 'skill' required to ride a 'sportbike', and the lack of comfort. That is about the only thing keeping everyone with $10k extra from picking a duc up.

mitt

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post #7 of 285 (permalink) Old 06-12-2007, 09:40 AM
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Re: Ducati would consider a merger with Harley-Davidson? Really?

I would sell my Ducati's if they merged with Harley.



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post #8 of 285 (permalink) Old 06-12-2007, 09:41 AM
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Re: Ducati would consider a merger with Harley-Davidson? Really?

See......

by getting the V-rod, I am just ahead of the curve
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post #9 of 285 (permalink) Old 06-12-2007, 09:45 AM
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Re: Ducati would consider a merger with Harley-Davidson? Really?

Ruh roh

Quote:
Half of all Ducati owners in the US also own a Harley, D’Onofrio added.
But bear in mind, Harley has a strong Italian connection in its history. Plenty of Harley-Aermacchi badged bikes still tooting around in Italy and Europe (100,250,400cc!!) .

It would not be crazy, business-wise. But only if both companies maintained their separate identities totally. It would be nice to have the Harley dealer network.

Also, consider that a typical Harley rider is not the same as a typical Buell rider. They are different, yet cohabitate.

So it might work.

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post #10 of 285 (permalink) Old 06-12-2007, 09:57 AM
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Re: Ducati would consider a merger with Harley-Davidson? Really?

Quote:
Originally Posted by meccanica bologna
I would sell my Ducati's if they merged with Harley.


why?
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